An interesting, well-balanced article about whale watching in Sri Lanka. Includes views from the tourism industry, whale watch operators and marine biologists. Definitely WORTH A READ because for once the writer, in this case Charitha Fernando, does not solely harp on the promotion of tourism as countless articles do - but highlights the importance of management and being responsible about protecting these resources we have been blessed with. Well done Charitha!
Click on the link to read the full article:
(Published in the Lanka Business Review on 27th October 2011)